#NHSocialEdu Wrap Up

Today, #NewhouseSM6 really exemplified the kind of collaboration I stressed throughout my presentation. My classmates and I shared our knowledge and ideas surrounding social media. We each had a chance to be an “expert” in our field. We shared information, links, images, videos, apps, and sound clips all through social media. We made all of our information available to each other, and to the broader community. What’s more impressive, is that we participated in a conversation that extended well beyond our small classroom in Syracuse, NY. We taught, shared with, and engaged each other. Now that is really amazing.

We embraced the “teachable moment,” we became “accidental teachers,” and we broke down the boundaries of traditional education. Hurrah!

I was able to connect with my interviewees through social media and email. They were gracious enough to quickly accept my request for an interview, despite their busy schedules. I connected with Lisa Nielsen through Twitter @InnovativeEdu, and we arranged an interview through Skype. I met Beth Lawton through personal connections and we conducted an interview through email. After contacting Howard Rheingold through Twitter @hrheingold, he was able to squeeze in the time, and  answer my questions via email.  Alec Couros @courosa was able to squeeze in an interview just hours after I emailed him the request. Thank you all.

Google Hangout

I created the entire presentation through Google Drive. This made it really easy to switch computers and always have my work accessible. My research turned a mixture of academic and journalistic work. News and blog articles helped to flesh out practical use of social media in and outside of the classroom. Academic works helped to develop the overarching concepts behind collaborative learning and bridge them with social media.

During the presentation, everyone collaborated in making a mind map of social media. This app let us collaborate in real time and see the changes others were making. We only had a few minutes, but this is what we came up with (I got it started by creating the education section early):


There was a lot to say on Storify:

#NHSocialEdu Storify

For more information, visit PearlTrees map:

#NHSocialEdu PearlTree

View my presentation on Slideshare:

Here are some analytics from the presentation:

Just hours after the presentation, Hashtracking.com said there were 75 tweets and retweets in just short amount of time. The reach of #NHSocialEdu was over 53,000!

nhsocialedu analytics6pmThe day after, SocialMention.com reported a sentiment of 29:0, with 82 tweets so far in the last day. socialmentionanalytics2

Thank you all for joining in on my presentation!

Melding Collaborative Learning with Social Media

Through this project, I began exploring how social media serves as a tool in educational environments. I paid particular attention to types of collaborative learning and how utilizing social media enhances collaborative learning environments. I focused my research in the K-12 range, but not without some attention to social media practices in higher education.

Join the Conversation:

Social Collaboration – Let’s Create!

Social Media Mind Map


Add your thoughts, ideas, and uses for social media. I started the mind map by creating a section about education and collaborative learning with social media.

  • Make sure to click ‘Edit Map’ on the bottom toolbar.
  • For a new idea, click on the parent bubble and press ‘Tab’
  • Feel free to add links, files, notes, and images as you see fit.


Lisa Nielsen – Job, experience –Lisa Nielsen

Lisa Nielsen is the Director of Digital Literacy and Citizenship for NYC Dept. of Education. She has a long career as an educator. She writes and speaks about the importance of technology and learning, and the power of social media as an educational tool.

Her work can be found at:

Howard Rheingold hrheingoldpic2

Howard Rheingold has taught at Univ. of California, Berkeley, Stanford University, and De Montfort University in Leicester, UK. He is known for his work and research on virtual communities and social media in the classroom, among many other achievements. One of his focuses is participatory learning, which he applies in his online learning community Rheingold U.

More information can be found at his website:

Beth Lawton

Beth Lawton is a taxonomist and librarian for a research organization called Westat, located in Rockville, MD. Having telecommuted for over 23 years, she is well versed in online collaboration. Additionally, she is an active member in the homeschooling network and utilizes collaborative learning as part of her techniques. She focuses around co-learning and collaboration as means to enhance lifelong learning.

Beth can be reached at:

  • BethLLawton [at] gmail [dot] com

Dr. Alec Couros Alec Couros

Dr. Couros is is a professor of educational technology and media at the University of Regina in Regina, SK, Canada. He utilizes massive open online courses (MOOC) in his teaching.  He is credited with developing pre-MOOCs as open boundary courses. He took graduate courses and opened them up to the rest of the world. Recently, he began #ETMOOC, a ‘connectivist ‘ MOOC that focuses on open, community created curriculum.

Connect with him through:


A Social Medium (some examples):

Learning with Social Media in Action:

Teens using social media to mentor students

Using Twitter for class discussion

Using Twitter for as a seminar

Social media for STEM education

Collaborative Learning using Google Docs & Maps

For references, sources and some excellent reading explore my  PearlTrees map at: #NHSocialEdu



  1. We welcome @Just_Kate as today’s guest speaker. Looking forward to it! #NewhouseSM6
  2. Looking forward to seeing what @just_kate has to say about #SoMe. Thanks for letting us know about the #smbsyr! #newhousesm6
  3. You know it’s a great day when @just_kate ExecDir Dig/Soc Media @SyracuseU is spkg w/ #NewhouseSM6 class on SM Strat
  4. Social media policies are different from good practices and guidelines. 
  5. Listening to @Just_Kate talk about social media use and best practice for @SyracuseU and its various schools and departments. #NewhouseSM6
  6. Social media policy is different than best practices and guidelines. Very nice to know. via @Just_Kate #NewhouseSM6
  7. 8 students work on SU’s SM accounts under the guidance of @Just_Kate, empowered to handle crisis situations! Cool! #newhousesm6
  8. Hiring for a social media team needs more than just a resume. They want to see your social media use in action. 
  9. Going into the application process for #44social, they look into students’ #SoMe use, their social writing & more. #NewhouseSM6
  10. Your social media team should go through extensive training before even touching the SM accounts via @Just_Kate #NewhouseSM6
  11. The idea @Just_Kate says it’s about the student perspective as well as administration #NewhouseSM6 http://pic.twitter.com/GKenje3Rdn
  12. @SyracuseU #SoMe team goes through a lot of training to be so excellent! Good job! #newhousesm6
  13. Content needs value and the conversation is important. 
  14. Content management is extremely important when you have a broad range of audience! #newhousesm6
  15. To keep and nurture your audience, you need to create valuable content via @Just_Kate #NewhouseSM6
  16. offering “value” in social media is what keeps an audience engaged, not just promoting content says @Just_Kate #NewhouseSM6
  17. You have to be continuously offering ‘value’ to your audience or they will question why they are there. #NewhouseSM6 cc: @Just_Kate
  18. “We RARELY put up anything on our FB that doesn’t have a visual element to pull the viewer in” says @just_kate #NewhouseSM6
  19. Our ROI’s are a lot of Large Fuzzies. We are selling the regular touch points with our audience Warm and Fuzzies #Win @jus_kate #newhouseSM6
  20. #SM Success = Trial and Error AND Recognizing What’s Important. #NewhouseSM6
  21. @Just_Kate talks about the different social media platforms SU utilizes. 
  22. Broadcast style is not working on FB. Focus should shift to content that invites people to engage! #newhousesm6 ow.ly/i/1Bluv
  23. Professor @DR4WARD says extraneous twitter accounts don’t Help business. Instead create one that will draw in a large audience #NewhouseSM6
  24. Twitter is where @SyracuseU has the most engagement…and some fun, too. Not surprising. #NewhouseSM6
  25. @Just_Kate opened @SUcampus for answering questions about SU #NewhouseSM6 http://pic.twitter.com/7Y2DO5ps90
  26. RT @missamberdiaz @DR4WARD says extraneous twitter accounts don’t Help business. create one that will draw in a large audience #NewhouseSM6
  27. During commencement, students that went to check into the Dome on foursquare could check into “The Real World.” So fun! #NewhouseSM6
  28. Talking @Foursquare and @SyracuseU now – @just_kate in #NewhouseSM6 http://twitpic.com/c7kt7y
  29. Inspirational quotes are on SU’s Pinterest!#newhousesm6 ow.ly/i/1Bmxe
  30. Definitely just fell in love w/ the @SyracuseU @pinterest page! So many beautiful/fun pins with lots of #OrangeNation pride! #NewhouseSM6
  31. Google is a monsterous beast- most people dont know what to do with it @Just_kate #NewhouseSM6
  32. who your audience is dictates what platform you exist on. @Just_Kate talks about the young demographic of #Tumblr #NewhouseSM6
  33. Best branding techniques = Don’t be too obvious with content. Subtly goes a long way via @Just_Kate #NewhouseSM6
  34. Thanks @Just_Kate! 

R. Andrew Hetzel, Vice President of Corporate Communications, Blue Cross Blue Shield of Michigan, spoke to Newhouse about the impact of big data on the healthcare industry. Check out my Storify for a recap.


Engaging with social media is a journey.

Although, I’ve always thought about it as more of an excursion. One where you head out of the house (or onto the web) with a goal in mind. You intend to see a few sites, take in a few photos, and maybe even connect with a few people.  Except this excursion happens in your living room, in the office, sitting on the bus, waiting in line. It’s quick, it’s often uneventful, and you’re always able to pick up where you left off.

As it turns out, I, like many people, had some misconceptions about social media. It’s not simply an excursion away from work and into captured moments of friends and family. Social media are learning tools, complex communication devices, and an astounding collection of shared experiences; large and small, interpersonal and global.

I can’t pin down exactly what drove me to study social media. Perhaps it was the new implications social media brought to computer-mediated communication. Perhaps it was watching online communities transform from small niche interests, to unimaginable global communities such as Twitter and Facebook. My first taste of online communities and social media included the likes of small artist websites, blogging sites, and MySpace. My experience has changed so drastically that I cannot help but laugh at my former self.

The best part of both studying social media academically and using it for my job is that I constantly HAVE to learn something new. I feel that I have yet to really maximize on the networking opportunities social media provides, but that will change as I continue to utilize the huge variety of platforms. As social media and communication technologies evolve, I hope to always have a career where I can fully utilize the potential of social media.


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